Over 22 Million People Sign Up for Threads in 12 Hours of its Release

Over 22 Million People Sign Up

Over 22 Million People Sign Up for Threads

In the world of social media, there is always room for innovation and new contenders to challenge the established platforms. The latest addition to the social media landscape is Threads, a highly anticipated text-based platform owned by Meta. Since its launch, Threads has witnessed a remarkable surge in user sign-ups, surpassing 22 million users and posing a significant challenge to Twitter.

The Unprecedented Growth

Threads has taken the social media world by storm, attracting over 10 million users within hours of its launch. This impressive growth has put it in direct competition with Twitter, a platform that has long dominated the realm of short-form communication. With Elon Musk’s acquisition of Twitter for a staggering $44 billion, the emergence of Threads as a formidable competitor has raised eyebrows in the tech industry.

Rapidly Gaining Traction

Unlike other contenders that have struggled to gain a significant user base, Threads has quickly gained traction. Its appeal lies in its simplicity and focus on text-based communication. By providing a platform that emphasizes concise and direct messaging, Threads has tapped into a demand for alternatives to Twitter’s sometimes overwhelming and cluttered feed.

A Global Reach

Upon its release, Threads became available in 100 countries, allowing users from various parts of the world to join the platform. This global reach has contributed to its rapid growth, as users from diverse backgrounds and cultures have flocked to the platform to engage in meaningful conversations and connect with like-minded individuals.

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Ad-Free Experience

One of the key features that set Threads apart from its competitors is its temporary operation without ads. By offering an ad-free experience, the platform aims to create an environment where users can focus on connecting with others and sharing ideas without interruptions or distractions. This approach has been well-received by users, further fueling the platform’s popularity.

Personal Touch from Mark Zuckerberg

During the launch of Threads, Meta’s CEO, Mark Zuckerberg, personally engaged with new users and expressed his optimism about the platform’s potential. This hands-on approach from the company’s founder has instilled confidence in users and signaled Meta’s commitment to the success of Threads. Zuckerberg’s involvement has also generated buzz and curiosity among the tech community, contributing to the platform’s initial surge in sign-ups.

The Promise of Threads

With the growing demand for alternatives to Twitter, Threads has positioned itself as a promising contender in the social media landscape. Its emphasis on text-based communication, ad-free experience, and global reach has struck a chord with users seeking a more streamlined and focused social media platform.

As Threads continues to evolve and attract new users, its success will depend on its ability to maintain user engagement, introduce innovative features, and foster a vibrant community. The competition between Threads and Twitter will undoubtedly shape the future of text-based social media and offer users new avenues for connecting and sharing their thoughts.


The rise of Threads as a highly anticipated text-based social media platform has captured the attention of millions of users worldwide. With its remarkable surge in user sign-ups, Threads has proven to be a worthy competitor to Twitter and other established platforms. By offering a simple and ad-free experience, along with a global reach, Threads has found its niche in the social media landscape. As the platform continues to grow and evolve, it remains to be seen how it will shape the future of text-based communication and influence the overall direction of social media.